Monday 29 March 2010

Evaluation: How does your media product represent particular social groups?

My music magazine attracts particular social groups by the use of language and images. The main target audience was generally aimed at people of the age 14 and above as R&B and Hip-Hop has huge likeability and age can not be specified too much.

  • The social groups (target audience) is represented by what they would more likely prefer to see, by this I mean the questionnaire helped to understand how to represent the product to a wider audience.

  • I would say that the magazine is targeted at both males and females but as the front cover is an image of a male, females may possibly be more interested, however this is not always the case as millions of males could also be drawn to the magazine due to idolising artists.

  • By using props and specific costumes for the main artist, I represented particular social groups stereotypically. This was done by mimicry of other R&B or Hip Hop artists, superior poses are also used to represent the social groups that may be interested in the music artist.

  • The magazine has also represented the younger audience by using an image of a young artist on the cover, as well as other images on the contents page whom are also young. This was done to show the fresh and edgy side of R&B as there are many young popular artists new to the music industry, such as Souljah boy and Lil Romeo who eventually grew to become very successful.

  • My main article also appeals to specific social groups due to the informal yet mature language being used, also the content is seen to be highly worthy and the target audience is likely to find it interesting because the topics being talked about are common and popular.

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